Color psychology is the study of how different colors can impact human behavior, emotions, and mood. It is based on the idea that colors can evoke certain feelings […]
Type and Typography
Typography is the art and technique of arranging type to make written language readable and appealing when displayed. It involves the selection of typefaces, point sizes, line lengths […]
Brand and Audience Research
This week, my visual design graduate course started and our first learning module was on researching for brand and audience. A brand is a unique set of characteristics […]
Short-Form Teasers: Social Media
Short-form writing is a style of writing that emphasizes brevity and concision to convey information in a quick and efficient manner. It is commonly used in a variety […]
Long-Form Writing: Problem Solving
There is a lot to think about when you start preparing to write and even more when it is time to write. As we plan for our long-form […]
Am I Writing for Myself or an Audience?
One of the most common questions that writers ask themselves is, “Who am I writing for?” It’s important for us to ask ourselves, am I writing for myself […]